Ongoing retainer
Brookline Doorworks
Brookline Doorworks, a trusted name in garage door services, partnered with Alpha Social Media to strengthen its digital presence and expand its customer reach. Our collaboration began with a comprehensive brand refresh, including custom logos, branding guidelines, and platform-specific icons. From a completely custom-built website to printed materials like flyers and business cards, every piece was carefully designed to reflect Brookline Doorworks’ commitment to quality and service.
Results
What actually happened
Over three years we rebranded the company, built a new website, and ran content and paid campaigns across social and Google. Ad campaigns delivered 3.4 million impressions, drove 30,759 website visits, and produced 697 tracked conversions, alongside more than 3,000 new followers across Facebook and Instagram. The engagement ran until Brookline merged with another business in 2025.
Alpha's team is always helpful and we love the work they have done for us, from the website to the graphics for our service trucks to making us stand out as one of the best providers on social media for garage doors in the 417.
What we were solving
Brookline Doorworks needed to grow its Instagram and Facebook audiences to improve brand perception and maximize the effectiveness of ad spend. Social platforms lacked visual cohesion and engagement, making it difficult to drive meaningful traffic to the website. Additionally, their Google presence wasn't fully optimized, leaving potential leads untapped and weakening their local SEO performance.
What we ran
We implemented a dual strategy: enhancing the visual and brand consistency across social platforms while launching targeted ad campaigns to increase reach and website visits. Simultaneously, we optimized Brookline Doorworks’ Google Guaranteed listing and aligned their SEO strategy with high-ranking, service-relevant keywords to secure more qualified leads. Alongside these core services, we delivered high-quality creative assets and maintained a flexible approach through several extra projects, ensuring the brand continued to evolve as the business grew.
What we ran
Solutions used on this project
Each one links through to how we run it and who it suits.
The work
What we delivered
The visual output from this project, presented the way the client received it. Any figures shown inside these images are also written out above, so they can be read, searched and quoted.
Video
The work in motion
Your turn
Got something like this to run?
Tell us what you are trying to move and we will tell you honestly whether we are the right shop for it.