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CASE STUDIES
Heartland Labs
About
Heartland Labs is dedicated to producing high-quality cannabis products, and our goal is to showcase that excellence through compelling visuals, strategic content, and community-driven engagement. By refining their social media strategy and ensuring brand consistency across all digital platforms, we will help Heartland Labs reach a wider audience and establish a stronger market presence.
Problems identified
Heartland Labs faces challenges with Instagram’s cannabis restrictions, limiting its visibility and growth. There is also a lack of community engagement and inconsistent branding on dispensary websites. Additionally, the absence of branded merchandise has resulted in missed opportunities for expanding recognition beyond social media.
Our plan
We will create high-quality photos and videos that align with Heartland Labs’ branding while ensuring compliance with Instagram’s policies to maximize reach. By sharing awards, new products, and engaging content, we will foster a strong online community. We will also design branded graphics for dispensary websites and develop merchandise to reinforce brand identity across all platforms.
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How we
make brands win