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Tech

Organic Growth Mastery: Unlocking Sustainable Success in Social Media Marketing

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In the ever-evolving landscape of digital marketing, standing out on social media without breaking the bank is a common challenge for businesses. Organic social media marketing emerges as a beacon of hope, offering a way to engage with your audience authentically and effectively. Unlike paid campaigns, organic strategies rely on non-sponsored content to build relationships, increase engagement, and foster community around your brand. This blog post from Alpha Social Media will dive deep into the essence of organic growth, unveiling strategies and benefits to elevate your digital presence in a cost-effective manner.Understanding Organic Social Media MarketingAt its core, organic social media marketing is about nurturing and growing your online presence without paid advertisements. It's a strategy focused on creating and sharing content that adds value, stimulates conversation, and encourages community engagement across platforms like Facebook, Instagram, Twitter, and LinkedIn. While paid marketing has its place, organic social media marketing excels in building lasting relationships with your audience, offering a genuine connection that transcends transactional interactions.

Enhancing Your Website and Google Ranking

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We are going to be going over your website and Google ranking for the website itself. Some action items that we can actually take on the site to improve it. And some tools that we can set up to work alongside the site to give you reporting and data on how you can make it better.My name is Rich Haik and we're just going to dive right into this and go over some things. Websites are one of the things that a lot of business owners take pride in when it comes to their digital storefront. This is essentially their baby online versus their in store experience. So if you have a brick and mortar location, we all put a ton of time and money and we pay rent on that thing, and we care about it a lot and the experience that we're giving to people that walk in the door. I feel that should be the exact same attention that we give to our website, it being our digital storefront. You'll probably actually have more people go to your site than you will ever have walk into your brick and mortar. And so that is why websites are important. And that's why we're going to be going over how we can make them better tools for our business to get more sales, whether it be through leads or through direct sales through the actual website.

Enhancing Your Website's Google Ranking and Performance

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In today's blog we are going to be going over your website and Google ranking for the website itself. Some action items that we can actually take on the site to improve it. And some tools that we can set up to work alongside the site to give you reporting and data on how you can make it better.My name is Rich Haik and we're just going to dive right in! Now, websites are one of the things that a lot of business owners take pride in when it comes to their digital storefront. This is essentially their baby online versus their in store experience. So if you have a brick and mortar location, we all put a ton of time and money and we pay rent on that thing, and we care about it a lot and the experience that we're giving to people that walk in the door

Mastering Social Media Marketing: The Ultimate Blend of Organic and Paid Strategies

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In this in-depth guide, we're going to explore the dynamic world of digital marketing with a special focus on social media and websites. While we've touched upon various aspects of this topic in previous episodes, today's discussion aims to provide you with a comprehensive overview. We'll delve deep into the essential elements of social media marketing, examining both organic and paid strategies and understanding how they synergize to amplify your brand's presence.

Website Optimization for Beginners: Ultimate Guide to Site Improvement

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The article underscores targeting the 'ideal customer' for website optimization. It stresses aligning content with customer journeys, debates A/B testing's efficacy, emphasizes mobile-first design, and values on-page optimization, schema, and backlinking. Continuous monitoring and expert advice are vital for the best outcomes.

TikTok FINED $12.8M, New Instagram Features and More News for April 2023

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In this jam-packed episode of Let's Talk Social, we'll delve into the recent £12.7m fine imposed on TikTok by the UK watchdog for misusing children's data, and how it impacts the future of the platform. We'll also explore Facebook's addition of a 'broadcast' channel chat option for Groups, giving admins a powerful tool for group communication.

Twitter, Mastodon, Elon Musk, AR/VR, and the future of tech...

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As you may have heard, Elon Musk purchased Twitter, and many things are now happening, including letting employees go, making major changes, charging for Twitter Blue, and more since the transaction. This change has led to many of Twitter's users saying that they will be leaving the platform and never coming back, leaving us to wonder: where will they go?

The Death of BeReal & How TikTok Now Can Help Business

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Rich discusses the release of the new Now page from TikTok, and how it absolutely slaps BeReal right in the face.

Top 5 Ways to get your Ads Moving in 2023 (feat. Noah Carper)

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Facebook is still fighting to be the social media network with the most active users. Don't forget that it still has Instagram underneath its belt. That's why it's important to use intentional Facebook ad strategies to ensure that you're not wasting your budget on ads that don't contribute to your bottom line.

YouTube V.S. TikTok

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Welcome to season 3 of Let's Talk Social! We're kicking off this season with Rich's thoughts on which social media platform will dominate the future.

The Psychology Behind Up-Selling Your Customer...

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Rich goes over the psychology behind up-selling your customer. This is specifically for e-commerce businesses, softwares and service businesses! Learn how to understand the perspective of your customer and understand how they think about buying. Make sure to check out more episodes at www.ltspod.com/

One Small Change That Makes a MAJOR Difference In Your Media - Let's Talk Social

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Rich is going to let you in a small change that will have big impact on the way your customers interact with your brand online. Finally, get more results for the same amount of effort (okay maybe a little more effort is needed). Make sure to check out more episodes at www.ltspod.com/

Why You HAVE TO Start Email Marketing If You're Not

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Rich goes over why you have to be in the email marketing game if you're not - especially if you're selling products online. He'll go over why you should start, some things to look for when shopping for what software/platform to use, and some tips to get started! Make sure to check out more episodes at www.ltspod.com/.

Growing Your Socials with Reels and TikToks - Feat. David Williams

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Rich interviews David Williams, a Colorado-based realtor who caught Rich's attention through his short form videos on his Instagram page. David has been growing his social channel very consistently and Rich wanted to share his experiences in doing so with you. Learn about how to take the leap and start, get some encouragement to keep going and finally grow your social media through the world's most popular content model.

Google Analytics is a MUST HAVE and It Has Some Changes Coming...

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Learn about what Google Analytics is and about the NEW Google Analytics 4 platform that is coming out soon. Making the switch from the old Universal Analytics to the new GA4 platform is going to be forced on July 1, 2023 so I hope this episode gives you some good insight and kick-starts the switch. Never be confused about where traffic is coming from, what content and pages are the most popular and so much more.

Elon Musk BUYS Twitter..Should Your Business Care? Here's My Take - Let's Talk Social

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Rich discusses Elon Musk's purchase of Twitter and what that means for the public. The reactions from Twitter users has been extremely polar. Some users fear the repercussions of Elon's views on free-speech, being that it is in inherently important for our democracy. In the past, Twitter has censored and deleted thousands of accounts for violating hate-speech and violence policies, however this process has been criticized for how its algorithm targets what is hate-speech. Will hate-speech and censorship become a bigger or smaller problem for Twitter? What do you think?

Establish An Unstoppable Digital Presence That Keeps On Converting

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Rich tells you how to setup an unstoppable system for your business' digital efforts using a marketing funnel. This will require some note-taking and should leave you with some good takeaways that will help you get better at converting customers online and keep them coming back.

About Our Blog

Our blog is to help you get some more information about digital marketing and content creation. We've already learned it, so we're passing it on. Want to listen instead of read? Click below to listen to our podcast: Let's Talk Social.